IgniteCamp is all about validating your business or product idea!

As our senior coaches introduce you to the Lean Startup Approach, testing and refining your idea against the market by engaging with your customers is the backbone of IgniteCamp.

We'll help you with expressing your value proposition, coming up with a minimum viable product, building a prototype and understanding the real needs of your customers in order to attain product market fit.

IgniteCamp will move you from assumptions to facts and prevent you from pursuing an idea that no one will pay for.


Dec 8-12, 2017


Türk-Alman Üniversitesi (TAU) / German-Turkish University
Şahinkaya Cad. 86 - 34820 Beykoz / İSTANBUL

Shuttle bus from Kavacık to the campus and back to Kavacık available.

Who should attend?

Startup teams who need to validate their business idea before taking the next steps... like talking to investors. If you have a strong idea but no team, please talk to us as well.

How much?

We encourage participation of whole startup teams. The first person pays the full price, every further member gets a 40% discount.

The price includes course fee, daily transfer from hotel/Kavacık to the university campus and lunch.

Normal Ticket: 300€ 
Student Ticket: 200€ 

Scholarships might be available upon request.

We are happy to help you find suitable accommodation along with a shuttle from the hotel to the venue of the camp.

TAU Campus Location


Business Model Canvas
Business Model Innovation
External Factors
Risk vs. Uncertainty
Principles of Lean Startup

Experiment Design
Customer Development
Interviews out of the Building
More Customer Interviews
Value Proposition

Participants build Landing Pages
Understanding B2B
Packaging Your Product
Principles of Pitching
Create Your Own Deck
Rehearsal and final Pitch before Jury

Main Speaker

Dan Toma is a high profile senior coach with a vast experience in facilitating startup workshops around the globe.

Amongst other projects Dan is responsible for an Official Development Assistance (ODA) program financed jointly by the Governments of Vietnam and Finland and is teaching on various universities and consulting companies such as Bosch and Deutsche Telekom.

Dan has co-authored The Corporate Startup book.

For Updates and Tickets